Features

Everything you need to run a smarter Amazon business

Fifteen tools that turn Amazon's mess of fees, data, and risk into clear answers, not more dashboards to dig through.

Profit & cash flow

Know exactly what you earn, keep, and have left in the bank.

SKU-Level Profit Engine

Finally know if you're actually making money.

Amazon takes fees from dozens of places, and most sellers never see the full picture. We add up every single Amazon charge, your ad spend, and your product cost to show you exactly how much profit you're making on each product. Updated every 30 minutes.

  • See profit per product, not just total revenue
  • Test what happens if you run a coupon or change your price
  • Instantly spot which products are losing you money
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Accounting Auto-Sync

Your books, reconciled without the spreadsheet nightmare.

Come tax season, every payout, fee, refund, and reimbursement has to land in the right category, and doing it by hand is brutal. We take the exact profit numbers we already calculate and push them straight into QuickBooks or Xero, fully categorized, so your books stay current without the monthly cleanup.

  • Syncs payouts, fees, and refunds into QuickBooks or Xero automatically
  • Every transaction categorized the way your accountant expects
  • No more month-end exports and manual matching

FBA Reimbursement Recovery

Amazon owes you money. We find it and claim it back.

When Amazon loses or damages your stock, they're supposed to pay you back, but they often pay less than they should, and you only have 60 days to catch it. We scan every transaction automatically, find the underpayments, and file the claim for you before the deadline.

  • Catches missed and underpaid claims you'd never find manually
  • Tracks the 60-day deadline so nothing slips through
  • Prepares all the paperwork automatically

Cash Flow Forecasting

Know what's in your bank account 3 months from now.

Amazon holds your money for days, and ad costs come out before you get paid. This makes reordering stock a constant guessing game. We show you a week-by-week cash forecast for the next 13 weeks so you can plan reorders, pay suppliers, and avoid cash crunches before they happen.

  • See upcoming cash gaps before they hit
  • Plan supplier payments around your Amazon payouts
  • No surprises when Amazon deducts fees mid-settlement

Sales & growth

Win the sale, the rank, and the next product before competitors do.

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Buy Box Repricer

Win the Buy Box without watching it all day.

The Buy Box decides who actually makes the sale, and it changes hands constantly. We adjust your price automatically within the limits you set, never below your profit floor, so you stay competitive around the clock without racing competitors to the bottom.

  • Reprices 24/7 to win the Buy Box while protecting your margin
  • Set a hard profit floor it will never cross
  • Reacts within minutes when a competitor changes their price

PPC Profit Optimizer

Stop spending ad money on searches that never buy.

Most sellers waste 30-40% of their ad budget on keywords that get clicks but zero sales. We look at your actual costs and tell you exactly which keywords are burning money, and what the maximum you should spend on ads is before you start losing profit.

  • See which keywords are costing you money, not making it
  • Know the exact ad spend limit before you go into the red
  • Clear breakdown, no confusing dashboards or guesswork
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New Product Finder

Find your next winning product before everyone else does.

Picking the wrong product to launch can sink months of cash. We scan demand, competition, and fee math across categories to surface products with real room to profit, not just high search volume, so your next launch starts from data instead of a hunch.

  • Scores opportunities on demand, competition, and fee math together
  • Filters out crowded categories where the margin is already gone
  • Estimates the real landed profit before you commit a dollar
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Auto Review Requests

Turn every order into a shot at a review, on autopilot.

Reviews drive ranking and conversion more than almost anything else, but asking for them by hand doesn't scale. We send Amazon's compliant review request on the right day for every eligible order, automatically, with no rule-breaking templates and no missed windows.

  • Sends Amazon-compliant requests at the best time per order
  • Skips orders with returns or problems so you don't invite bad reviews
  • Fully within Amazon's rules, no policy risk

Keyword Battlefield Map

See exactly who's beating you on your most important keywords.

You can see your own ranking, but not who's beating you or how fast they're gaining ground. We show you which competitor products are winning on your key search terms, week by week, so you can respond before you lose rank instead of after.

  • See the top competitor on each keyword you track
  • Week-over-week movement so you catch shifts early
  • Highlights keywords where you have the best chance to gain ground
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Customer Voice Reader

Read 500 reviews in 10 seconds.

Your reviews and returns are full of the exact reasons people buy or send products back, but nobody has time to read them all. We summarize what customers actually love and complain about across your catalog, so you know what to fix in the listing or the product next.

  • Summarizes praise and complaints across all your reviews
  • Surfaces the top reasons behind returns and refunds
  • Turns scattered feedback into a clear fix-this list

Protection & risk

Catch the threats that wipe out sales before they reach your account.

Brand & Listing Guardian

Know the moment someone messes with your listing.

Hijackers, price undercuts, suppressed listings, unauthorized sellers, these can wipe out days of sales before you even notice. We watch your listings 24/7 and alert you within minutes of anything suspicious, with a risk score and a ready-to-send response.

  • Instant alerts for hijackers, price drops, and suppression
  • Risk score tells you how serious it is at a glance
  • Ready-to-send Brand Registry report prepared automatically

Fee Change Impact Modeler

Know the cost of every Amazon fee change before it hits.

Amazon changes its fees regularly, and sellers often find out the hard way, when their profit drops unexpectedly. The moment Amazon announces a change, we calculate exactly how it affects each of your products in dollars, before the change even takes effect.

  • Shows exact dollar impact per product, not just a percentage
  • Covers your whole catalog in seconds
  • Gives you time to adjust pricing before the fee kicks in

Account Health Monitor

Get warned before Amazon suspends or restricts your account.

Account suspensions can happen with almost no warning and bring your entire business to a halt. We watch your account health scores, listing flags, and compliance issues around the clock, and alert you early enough to fix the problem before Amazon takes action.

  • Early warnings before issues become suspensions
  • Step-by-step fix guide, not just a vague alert
  • Monitors listing classification changes that quietly tank sales

Return Fraud Shield

Stop losing money to buyers who return empty boxes.

Some buyers request a refund, return nothing (or the wrong item), and keep your product. Amazon's appeal process is hard to win unless you have the right evidence. We automatically spot suspicious return patterns and build the evidence file Amazon needs to side with you.

  • Flags buyers with suspicious return histories
  • Builds the evidence trail automatically
  • Files the appeal on time so you don't miss the window

Restock & Demand Alerts

Never run out of stock at the worst possible time.

Running out of stock doesn't just mean lost sales, it tanks your ranking too, and it takes weeks to recover. We look at how fast your products are selling and warn you weeks before you'd run out, with a clear recommendation on exactly how much to reorder.

  • Weeks of warning, not hours
  • Exact reorder quantity suggested, not just a red flag
  • Takes Amazon's inbound delays into account automatically

Want to see it with your products?

Book a free 30-minute call and we'll walk you through exactly what Sellentic.ai shows for your catalog.

Request a demo